TYPES OF ANALYSES
VOICES ANALYTICS® is the best social media analytics platform in terms of Data Visualization, User Experience and Accuracy that allows you to get the most out of sentiment analysis and big data analytics; furthermore, it offers a variety of unique and exclusive tools, which are the outcome of state-of-the-art research and years field experience as consultants and scientific advisory activity.Tell me more
We have been working hard together with our Web and software designers to produce the best user experience ever for a social media platform. One of the key tools are the innovative visual data query and the the interactive dashboard .
The visual dashboard allows an immediate control of all your workflow: no matter how complex and intertwined your projects will be, through a visual and interactive representation you will have everything under control.
Explorable Query Results
Once data have been made available through the visual query, they can be explored in an interactive way both in time and space, by language or source.
Pin Your Activities
You may have several projects but we know that some are more important than others. VOICES ANALYTICS offers the ability to pin them and observe how they evolve through time.What Else?
Opinions not JUST sentiment
Why Only Sentiment if you Can Get More?
Social Media listening is not just about sentiment but more about opinions and their trends over time.
Cross Tabulate opinions
More is Better Than Less
What Android users think about the IPhone X? Will they switch? And what about Huawei users?People have more than one opinion or belong to different groups. Why not cross-tabulate their opinions? Tell me more about advanced stuff
A Few Other Things We Offer
VOICES ANALYTICS® integrates several technologies into one single platform. Indeed, social networks and internet are not just about opinions but also on how these opinions impact your brand or business or even the society.
Topic Discovering Analysis
Discover the topics and latest trends in online conversations through topic discovering analysis.Take all posts about your topic of interest and find the cluster of words and their relative correlation to understand quickly what does really matter the on-line activity.
Monitor and evaluate campaigns through data mashup between social media data and company’s data (e.g., revenues, investments in advertising, etc.)
Who are the actors of a discussion? Which are the communities around which they aggregate? How the communities interact and through which hubs and connections? Explore it interactively with VOICES ANALYTICS®.
Social Net Promoter Score
“Will you suggest this brand/item/party to your friend?” This is the fundamental question of a Net Promoter Score analysis based on the word-of-mouth information flow. What is better than social network to measure it? Why not over time and comparatively to as many brands/items/parties you like?
Sentiment alone is relevant, but how it realtes to other times series ? Is there any temporal lag between my marketing campaign and the return on investments? Is there any trending phenomena which drives my data? Who is the leader and who is the lagger?
Social Media Geolocalized Index
How immagration is perceived among different regions in a country? How my campaign is perceived in different countries? Any changes or trend in time and space? Build your own geo-localized index and explore on daily maps. Browse past maps and navigates through countries, regions and provinces.What about accuracy?
Human Curated Analysis
“There is no free lunch”and we all know it
Accuracy of the analysis is taken seriously within VOICES ANALYTICS®. Tired of seeing that 90% of your data are classified as “neutral”? Tired about “positive” versus “negative”? Then, the only solution is Human Curated Analytics or iSA©, which means supervised training of the pre-classified posts, supervision of the analysis process and continuous feedback on the quality of the results of the analyses. Numbers per se are useless without any evaluation of uncertainty. VOICES ANALYTICS® includes also a proprietary interactive tool for efficient tagging. This tool incorparates Artifical Intelligence combined with Machine Learning and proposes taggings to the user. This smart system learns from the behaviour of all users of the platform in a collaborative and statistically efficient way.
Want to know more about VOICES ANALYTICS® and watch a demo?